A new optical illusion challenge is making waves on social media this week, leaving Australians scratching their heads as they try to crack the puzzle. The task: spot the hidden number 396 in a crowded cluster of 369s. While it sounds straightforward on paper, the trick lies in the nearly identical digits that blur into one another, making it a real test for the eyes.
Optical illusions like this one have become increasingly popular online, where users compete to solve puzzles quickly and show off their skills. According to trending hashtags, thousands of people across Australia and beyond have been sharing their attempts, sparking plenty of conversation about whether they can find the elusive digits.
Why Australians Love a Visual Challenge

Psychologists say Australians’ growing fascination with optical illusions ties into a broader trend of brain-teasing entertainment online. From word games like Wordle to quick-fire quizzes on streaming apps, puzzles are not only engaging but are also seen as a way to sharpen focus and reduce stress.
Dr. Hannah Clarke, a Sydney-based psychologist, explains: “When you try to solve visual illusions like finding the number 396 in a page of 369s, you’re exercising concentration, attention to detail, and patience. These challenges may feel light-hearted, but they activate the brain in meaningful ways.”
The Difficulty Lies in the Details
At first glance, the 396 is almost impossible to detect because the 3 and 9 repeat consistently in both numbers, while the eye tends to gloss over subtle changes. Only the 6 and 9 swap positions, creating visual confusion. Participants say they often find themselves staring at the screen for minutes at a time, convinced the number isn’t there at all—until suddenly, it jumps out.
Social media posts show users sharing screenshots of the puzzle with captions like “I’ve been staring for ten minutes and still can’t see it!” and “Once you spot it, you can’t unsee it.” These reactions reflect both the frustration and the delight of solving visual riddles.
A Brain Exercise for All Ages
What makes this particular illusion stand out is its accessibility. Unlike complex mathematical riddles or word games, the challenge requires no background knowledge—only a sharp eye and concentration. Teachers and parents in Australia are even sharing the puzzle with students and children as a fun way to test observation skills.
In a digital age dominated by fast content, such brain teasers serve as bite-sized mental workouts. Experts also note that people of all ages benefit from visual challenges, as they help maintain mental agility and can even improve cognitive sharpness over time.
Optical Illusion Answer

Like other viral illusions, the “Find the 396 among 369s” puzzle shows no signs of slowing down. With new variations expected to appear, puzzle lovers in Australia are likely to keep sharing, competing, and enjoying the game.
For now, the big question remains: how quickly can you spot the hidden number? If you’re still searching, don’t worry—it’s all part of the fun.